When the American Psychological Association identified why more people do not get psychological care, one of the top reasons was the difficulty of finding a well-matched provider.
People seeking care frequently try talking with multiple providers before selecting one. This trial-and-error is time-consuming, expensive, and frustrating. The stigma of seeking care can also prevent people from asking friends and family for recommendations, making the selection process more inefficient.
How can this be addressed? An emerging way for potential patients to learn about providers is a video introduction. A video introduction is a short recorded video that lets a provider convey his or her strengths, specialties, education, communication style, and other information and intangibles. Video lets providers show who they are instead of just tell and potential patients are increasingly seeking it.
… read the complete story ~ http://issuu.com/onlinetherapyinstitute/docs/tiltiss7?mode=window&pageNumber=64
This article first appeared in the September 2011 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.
Click here to read the entire article.
Mark Goldenson is CEO of Breakthrough.com, a free virtual office for online therapy. To contact Mark, email editor@onlinetherapymagazine.com to request his email address.
