Therapy, Coaching & Distant Healing via Technology

We offer articles from TILT Magazine and information related to online therapy, online coaching, online complementary and alternative modalities and cyberpsychology.

Twitter Storms and Anti-Vax Flack

October 31st, 2014   •   no comments   
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Wired to Worry 18 CartoonRecently, Jenny McCarthy asked her twitter followers to tell her the most important personality trait they looked for in a mate and to reply with the hashtag #jennyasks. She inadvertently caused a twitter storm. Here are a few examples of the flurry of angry tweets directed at the prominent anti-vaccinator:

Kevin Folta @kevinfolta Mar 16 Ideal mate accepts scientific consensus & considers the elderly, infants & immune compromised b4 spreading baseless hysteria. #JennyAsks

Thomas Levenson @TomLevenson Mar 14 My ideal mate? Easy: someone who cares enough about our kids to protect them from wholly preventable diseases. #Jennyasks #vaccineswork

SchneiderSales @SchneiderReps Mar 14 #JennyAsks I’m gonna go with intelligence. As in, someone who understands some basic facts about medicine and immunology.

Evidence of increasing opposition to McCarthy and the anti-vaccine movement is easy to find online. There is an anti-anti-vax website that keeps a running tally of the number of deaths attributed to the anti-vaccine movement. As more measles outbreaks occur throughout North America journalists and medical researchers are quick to point the blame at McCarthy. The recent twitter backlash is just one more example that not everyone is buying her pseudoscience stance.

I am happy that there is debate on this issue and that social media gives non-celebrities a means to talk back and to counter misinformation. I am less happy about the tone of that debate. Although I do think that McCarthy is misguided, I would never agree that she doesn’t care about kids. I believe that she cares deeply and that is why she has been willing to face what has to be an overwhelming amount of hostility and criticism.

Stephen J. Hoffman from McMaster University has suggested that we follow celebrity medical advice for a variety of reasons, including cognitive dissonance and the halo effect (Hoffman, 2013). This is fine when the advice is good, such as Jamie Oliver’s campaign to improve nutrition in school lunch programs. However, it becomes problematic when the advice is based on misinformation or ideology rather than science or evidence. Hoffman suggests that professionals are able to counter harmful celebrity advice by educating our patients – whether it is about vaccinations, a questionable fad diet or unsafe exercise regimen.

In addition, as therapists we need to speak out on social media whenever we hear similarly harmful information. However, we need to remember that it is never necessary to make a point at the expense of someone else’s feelings or dignity. We have the opportunity to raise the level of discourse, stick to the facts and reject personal attacks that only serve to increase animosity between each side of a debate.

REFERENCE
Hoffman SJ, Tan C. Following Celebrities’ Medical Advice: Meta-Narrative Analysis. British Medical Journal 2013; 347: f7151. doi:10.1136/bmj.f7151.

This article first appeared in the Winter 2014 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.

Click here to read the entire PDF version of the Twitter Storms and Anti-Vax Flack article.

Christine Korol, Ph.D. is a cartoonist, psychologist in private practice in Calgary, Canada and the host/producer of a podcast on WiredToWorry.com that provides free online anxiety and stress reduction education videos.

Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs

Want the latest news from Online Aromatherapy Institute?

October 29th, 2014   •   no comments   
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As you know, we have expanded our efforts a bit and we now offer Complementary and Alternative Medicine (CAM) courses including Reiki, intuition and essential oils.

DeeAnna is taking the lead on all news related to essential oils and blogs regularly about CAM and essential oil news. If you are interested in receiving her news, be sure to sign up at her website- www.onlinearomatherapyinstitute.com right on the home page.

Moving forward, these updates will focus primarily on telemental health and distance interventions.

In the meantime, here are a few of her recent posts:

Recent Posts

intuitive aroma reiki

Are you interested in Intuitive Aroma-Reiki?

Not sure what Aroma-Reiki is? Here’s the essential scoop! I was motivated to learn Reiki to use as part of my self-care regimen. And once I learned and experienced Reiki for myself, I knew I had to share Reiki with others. That is why I became a Reiki Master Teacher. Not long after I decided to… [Read More]

 

 

 

blog hormonal

Free Teleclass: Essential Oils for Hormonal Support

I am happy to announce the next FREE Essential Oils Teleclass! The topic? Essential Oils for Hormonal Support!  If you are struggling with endocrine imbalance, that “change of life” shift, having your own private summers or if you are young and crampy… then this is a call you want to be on! If you can’t… [Read More]

 

 

 

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Essential Oils Education- from your couch, in your home or at a workshop!

Yep. That’s what I do. I teach you how to enhance your everyday living with essential oils. Essential oils can support every system of your physical body while also supporting your mind an spirit.  Sounds awesome, right? Learn about how essential oils can bring abundance to your life on so many levels- and here’s how! 1. Attend… [Read More]

 

 

2oilsgirlsad

FREE Workshops in Red Bank NJ! Oils For Essential Living

Mark your calanders! First Friday mornings 10am-noon Third Tuesday evenings 6pm-8pm Every month (except August because because a lot of folks are enjoying the last of the summer and preparing for back to school) BUT other than August we are ready to be of service twice a month. “WE” you say? Yes indeed. I am… [Read More]

MY EXPERIENCE The Foundation Certificate In Cyberculture

October 26th, 2014   •   no comments   
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Student Spotlight ImageAs a student, how can I define my experience of the Foundation Certificate in Cyberculture with the Online Therapy Institute? The reality for me has been a psychologically and emotional passage of time over recent months. Incorporating study with my volunteering role as a Counsellor had been a little discerning initially as I had to incorporate a new routine in to my life where I could apply undivided attention.

Returning to study when you’re my age requires an element of careful thought before committing yourself to the required study time. However returning to ‘online study’ is a different and unique experience in comparison to f2f classroom study and required a different level of commitment and understanding of what e-learning is. Defining my experience of the Foundation Course required reflection as to how I felt I had benefitted from the course. In reality I am (was) a former technophobe dedicated to f2f counselling and avoiding technology as much as possible. Studying the course transformed my awareness and understanding of how technology can benefit and enhance the therapeutic experience as a whole. Learning to understand technology and the benefits it conveys altered my perception of its value within the counseling relationship. Opening my mind allowed me to grasp new technology and incorporate it in to my future counselling practice.

A simple tantalizing glimpse in to Cyberculture is offered at the outset of the Foundation Course and doesn’t infer a horrendous sense of study as other courses do. A gentle slide in to a comfy mode of learning is available to a prospective student; yet don’t be fooled into thinking it may be a simple case of whack a few words down in an essay and e-mail it over, this is definitely further from the truth. Be prepared for extensive reading and reflection of the online study materials, learning to understand extensive Cyberculture Terminology and Language can be a difficult task for a slightly more mature student but it is a respected and valuable part of your learning.

The course itself imparts identifying and utilizing basic internet functions which I assure you, you will not be aware of at the initial stages of the course. A simple glimpse in to web 2.0, 3.0 and 4.0 is offered at the end of module one, for myself at the outset I thought we had web 1.0 and that was it!! My learning soon identified for me a new world of exciting knowledge and available skills to be incorporated in to my former technophobic f2f counselling practice. Moving through the modules and identifying methods and locations for communicating in cyberspace was an intense experience. Identifying types of new therapeutic relationships was certainly more than I bargained for, but eagerly lapped up by my innate sense of curiosity and learning.

For me, one of the most important aspects of the whole course was study centered around the Online Change Agent Relationship, Presence and the Online Disinhibition Effect. In f2f counseling, disinhibition and presence are conveyed in a physical sense, in cyberspace it is more an ethereal sense. Identifying and learning to work with online anonymity and fantasy within the therapeutic relationship is a valuable area of study, as when we create fantasy or visualization in f2f counseling, we create a fixed or guided set of boundaries. To utilize this approach online identifies a much wider scale of required boundaries and tighter control of the fantasy world we potentially enshrine ourselves in. Information and learning is provided in a professionally structured and supportive manner which I can only compliment and recommend highly. Experiencing the impact of legislation and liability that is commensurate with cyberculture is certainly a valued area of study which I cannot convey enough.

Technology allows us to communicate and support a wider audience who are unable to physically or emotionally attend f2f counselling. Technology is imprinted in our lives, we now need to learn to grasp and utilize its benefits.
Concluding my experience of the course, I cannot impress enough the quality of the material and the tutor support available. My time studying has been an experience which I would recommend to anyone contemplating studying and introducing cyberculture in to their professional practice.

Take the plunge, you’ll not regret it.

This article first appeared in the Winter 2014 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.

Click here to read the entire PDF version of the MY EXPERIENCE The Foundation Certificate In Cyberculture article.

Myke McKay began his training in counselling and sign language in 2008 with COSCA at Perth UHI with a view to working with the Deaf Community. However his passion for counselling took over and he entered University in Dundee under the tutelage of John McLeod. Graduating as a counsellor his role for the last three years has been as a volunteer counsellor based in Dundee working with people who self-harm, suicide, anger and trauma issues. More recently his aim has been to expand these areas utilizing his training from the Online Therapy Institute

Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs

Kate Anthony’s news about cyberculture and more…

October 25th, 2014   •   no comments   
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Take a look at the latest news from Kate Anthony’s blog- more news for you about online interventions and cyberculture…

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OTI_CertifiedCyberCoach_Cover_v1_001

Coaching in the Digital Age

Sometimes I feel I neglect the coaching part of me!  It’s true that the majority of my work tends towards the counselling and therapy side: but am also a Certified Professional Coach (CPC) and an IAC Masteries™ Practitioner; maintain strong links with the Coaching Division of the British Association for Counselling and Psychotherapy as their […]

 

 

bluehaired_troll

Trolls .v. Abusers – Let’s Clarify a Bit

I’ve posted about trolling before when I returned from a conference – and feel inspired to do so again having returned from another!  I went to a colleague’s workshop on CyberTrauma recently, and spent a very enjoyable day with counsellors, teachers, and other people with an interest in e-safety when it comes to working with […]

 

 

Flash

Fostering the Spark – How Our Students Become Pioneers

One of the most enjoyable aspects of tutoring our courses are the live “vivas” – a chance for DeeAnna and I to talk individually to each of our students.  These talks, held over the telephone, through a videolink, or in a chat room, take place twice during our larger trainings – once at the end […]

 

 

- See more at: http://www.kateanthony.net/#sthash.7uXnXY6T.dpuf

Mentorship and the Path of E-Mastery

October 19th, 2014   •   no comments   
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speyer1“There is nothing in a caterpillar that tells you it’s going to be a butterfly.” (Buckminster Fuller)

‘Bucky’ is right when we’re just looking at the outside of a caterpillar… or at a person whose potential is latent, which at some point in our lives could be said of all of us. Yet if we envision the oak contained in the acorn, the butterfly yet to emerge, or the seed of someone’s purpose before it fully blossoms, then we can be a mentor to them or what Shlomo Carlebach calls a real holy friend.

“There are three kinds of friends in this world. An ordinary friend sees only what you are; for that you don’t need a friend. Then there’s a friend who sees in you what you can be. But in the presence of a real holy friend, you already are!”

If we are so blessed, we have such a person when we first set out on our path, a mentor who treats us as if we already were what we potentially could be and thereby inspires us to become what we can be (Goethe). This is best expressed by Viktor Frankl in this passionate talk to students: http://www.youtube.com/watch?v=wr6itOBLVQA&feature=related He cites Goethe’s maxim as the most important perspective a therapist can have.

I have such a mentor in Tom Francoeur who was my counseling professor and mentor when my vocation was anything but clear to me. Dr. Thomas Francoeur (92 yrs) is Professor Emeritus of McGill University in Montreal who specialized in Counseling and Religious Education. If there can be such a thing as genius when it comes to the gift of presence, Tom Francoeur is at that level. With him, I experienced the kind of conversation that can be called communion and not merely communication. When I exhort E-counselors to hone in on ‘the person behind the problem’ I am carrying on the legacy of Francoeur, as practiced online through the mystery of non-local presence (explored further below).

I like to call Francoeur the ‘godfather’ of the InnerView approach to short-term therapy, which actually plants the seeds for long-term soul work. InnerView evokes the interior landscape of what the soul knows. InnerView guidance is a matter of realignment with the feelings, needs, values and purposes which allow our inner and outer worlds to be congruent. That integral coherency in turn opens our limited personal selves to transpersonal and archetypal realms and we come to see our life situation with the kind of wide-angle lens Tom naturally uses. It’s about what kind of person is having the problem, rather than what kind of problem is discouraging or even disabling the person. Francoeur’s InnerView guidance has brought thousands of students, clients, and seekers of all kinds into alignment with the best of their human nature. That mission continues online. A person is a presence and a feeling, not just a personality, so if features of the client’s personality are not ‘in the room’ so to speak, it can actually be an advantage. In addition, “writing is a strong easement for perplexity.” (Emily Carr)

Tom Francoeur continues to have a profound life-changing effect on those who experience his healing presence. He has consistently lived his message that “Happiness comes from giving of oneself.” Originally envisioned as a tribute to his mentorship and influence, a documentary profile of Tom became the first episode in a series called GuideLives for the Journey: Ordinary Persons, Extraordinary Pathfinders: http://www.guidelives.ca/bio.html

As one of the pioneers of online counseling in Canada circa 2000, I now see it was difficult to find my way before then because my career wasn’t invented yet! In the 80’s, when Francoeur was prophetically saying, even in front of others, that I was going to be a leader in the field, it was flattering, but I really thought he was taking the encouragement too far. I told him honestly how I felt at the time – that what he was seeing in hisprotégé was more of a good client than a counsellor. Yet he never wavered in his vision or questioned my own when I launched into a Creative Writing Masters and preferred literary criticism, radio drama and film courses to graduate reviews of psychology theories. The internet itself was still a decade away, and I envisioned being therapy-wise in service of my writing rather than the writing leading the way to what became, not just another modality, but a new field of therapy.

In my role as clinical supervisor for the largest EFAP company in Canada, I have now overseen 80K short-term asynchronous cases. Along the way, I discovered 18 therapeutic elements unique to the medium and proved that the ‘writing cure’ is equally and often more effective than the traditional ‘talking cure.’ Lest anyone still believes there is something inherently impersonal about online therapy, the clients have always said otherwise.

“I was initially a little skeptical that online counselling would be a good medium to deal with emotions and complex personal issues – despite the typed words and computer screen, I felt her warmth and geniune interest in my well-being shining through each message.”

“I feel as if someone has put an arm over my shoulder and is talking to me.”
“Your words are as comfortable and appropriate as my favourite pants and sweatshirt on a cold night!”
“I’m actually not too comfortable talking about myself – which is why I am absolutely amazed as to what I have been writing in these mails.”

“I was very impressed with the quality of support that I received and the objectivity. I felt completely validated and encouraged to look after me. I feel that the email exchanges allowed for complete disclosure from me as I didn’t have to face someone directly – people react to things being said and body language can be encouraging or discouraging. The online process removes this barrier.”

“Once I had purged everything in writing and had responses back which I could access at any time, the healing began quickly. It was like a wonderful wave of self realization and peace washed over me.”

“She spoke to me as if I was right in the room with her and had a very good approach to speaking to me even when relating to a previous letter.”

“I have printed all of our correspondences, and will use them over the next months and years. I feel the quality of the counselling I received was A++, much better then several sessions I had been to in person with a local counsellor charging $150 an hour.”

“I had no idea it was possible to form a bond and a trust with someone based solely on the written word. Thoughts and feelings just seemed to flow out of me in a way I never could have imagined. My e-counsellor helped me put things in perspective and look at things going on in my life in a whole different light. I was apprehensive about trying e-counselling but find it was the best move I ever made.”

Asynchronous E-counselling, by virtue of being an introspective process while remaining part of a therapeutic dialogue, can involve the best of both worlds, inside/outside, individual and relational. It allows for a measured ‘heart-to-heart talk’ that takes place in a shared space mediated by the internet. Both insight and emotional catharsis are possible in the safest of environments when a window is opened to the thought and feeling processes on both sides of the computer. Beyond text-based bonding is the notion of tele-presence, non-local presence, or the feeling of persons being present to each other, even at a physical distance. As cyber psychologist John Suler observed, “There is a special type of interpersonal empathy that is unique to text relationships. Some claim that text-only talk carries you past the distracting, superficial aspects of a person’s existence and connects you more directly to the other’s psyche.”

Or as the poet John Donne might have tweeted, “More than kisses, letters mingle souls.”

The process of focusing, or paying close attention to one’s own self-awareness, feelings, and thoughts, is facilitated by a text-based dialogue taking place behind the scenes of self-presentation, where counsellor and client do not face each other. Both have more of an opportunity to look within themselves as they communicate. The essence of non-local presence is the paradox of being alone together. Similarly, witnessing or taking a step back from one’s internal dynamics to gain perspective is enhanced by the act of composing oneself and getting it down in writing. When this text-based externalization occurs, the client is invited to live in a bigger, more meaningful story.

“I find the process of writing in these InnerView sessions a form of healing. Emotions transform when I key events onto this page and I begin to awaken from a self-absorbed or selfish state.

I still have notes from the group supervision course led by Tom Francoeur in 1987. He conducted case conferencing master classes like a skilled artist who paints with only a few deft strokes…

“Together with the client, you are two architects of their life.”

“Every human heart is built to heal.”

“We can’t learn skills apart from knowing persons.”

There is an intangible attunement one receives from an inspired mentor, a golden thread that keeps you on your path through the mazes of life. You hold onto your end, and it keeps you forever connected with your teacher. You then extend it to others as their mentor and guide. It’s a response-ability you pay forward. It’s just the way it is when you are committed to your path and practice.

The Way It Is

There’s a thread you follow. It goes among
things that change. But it doesn’t change.
People wonder about what you are pursuing.
You have to explain about the thread.
But it is hard for others to see.
While you hold it you can’t get lost.
Tragedies happen; people get hurt
or die; and you suffer and get old.
Nothing you do can stop time’s unfolding.
You don’t ever let go of the thread.

- William Stafford

This article first appeared in the Winter 2014 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.

Click here to read the entire PDF version of the Mentorship and the Path of E-Mastery article.

Cedric Speyer helped design and develop one of Canada’s first online counselling services and has overseen the delivery of 80K cases. He currently supervises an ‘E-team’ of 30 E-counsellors. Cedric conceived and promotes a therapeutic approach called InnerView and directs a documentary series entitled GuideLives for the Journey: Ordinary Persons, Extraordinary Pathfinders. http://www.guidelives.ca/

Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs

Using the Internet to Build a Dream: From Burnt Out Psych Nurse to Thriving Wellness Coach

October 12th, 2014   •   no comments   
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nurse1For the last four years, I have had my head down learning everything I could about online business, from blogging, auto responders, guest writing, and building traffic. When I decided I wanted to build my own website the adventure began.

I have been a full time nurse for the last 25 years in a state funded mental hospital, running my business from home in the afternoon from the baseball field, laundry mat in hotels, sitting in my truck on my lunch break and many more spots.

When I decided I needed a website/blog I had no clue how to add links, images or even what a banner was for. I started learning anyway – without extra funds in the family budget I couldn’t pay someone to help me and I had to do learn. I worked for 6 months and had a page that sold products…and it was ugly!

Over time that has changed. I put myself around people who could help me and finally took the plunge to get a business coach to help me take the next small steps. A true online business is not an overnight success story. It comes with true blood, sweat and tears…well maybe not the blood but defiantly some tears and frustration.

I worked three nights a week 13 hour shifts on the night shift. I had a small son at home and a son who played travel baseball. Between lack of sleep and lack of time I could not sit in my office to run a business. The business had to go with me – it had to be mobile or it was not going to happen.

I had lots of time sitting at the ball park between games and sometimes four games a day. At the time, all I had was a Blackberry phone and I took notes and wrote blog post on my phone and emailed them to myself so I could finish when I got home.

I never dreamed that what I had started would grow like it has the last two years.

I applied everything I learned even when it didn’t make sense and I was seeing no results. I had every reason in the world to quit. There was something inside my gut that would not let me. I wrote two blog posts a week for months about my experience as a nurse and the people I had met and things I had seen in mental health.

The readers began signing into my newsletter that went out on Monday to get each post that I wrote. Then I began noticing people were retweeting and re-posting them. The products mentioned in my blog began to sell, as I taught how the essential oils worked for me and how I was using them at my work more and more. More people wanted the products for the same problem they had.

You see we are problem solvers not salesman – people have problems and they are looking for the answer. They don’t want to hear how amazing your product is compared to another company, they want to know how what you have can help them, then for you to tell them how they can get it.

So I did.

I use social media platforms like Facebook and Twitter (my favorites) and Google+, LinkedIn, and bookmarking sites to send my content out into the marketing world. I told my story – I told the products I used and how they could get it.

People were buying products that I have never talked too – they were signing up to get business kits for the essential oils without me calling and begging them to purchase. As a matter of fact – I have done 100% of business online without picking up the phone. I used the same method that I teach my team now to use.

The ones who sees results are the ones who are consistent – and stay at it.

I don’t think I am an expert – I just don’t give up I work when nothing is happening and when most people would throw in the towel. If something is not working I look for another way to present it. This week I had a giveaway if people signed for the essential oils kit – I gave instructions of what they had to do to get the free book – and as soon as they followed through with all the steps – I shipped the book. Eight people in 4 days bought a kit – I did not talk to the first person on the phone – just Facebook, other social media and my blog.

I had lots of steps to learn – I had to learn about marketing, PPC, auto responders, why I needed a weekly newsletter – how you talk to people online is a little different than in person. The #1 tip I give is – stop talking to people to make a sell. Solve their problem – make the conversation all about them – open your ears and listen. People tell you their problem without asking for it. Then tell them about your deal whatever it is that would make their life better. Stop pushing people or they will run; become the go to person and share with them what you have that will help them.

In the last year and a half I have spoken on stages to share my story, my blog literally is being read around the world, not only is my essential oil business growing – I am now mentoring a group of people who want to learn more about what I do in a private group. I have won awards, and receive a nice compensation each month that has tripled my 25 year nursing income from the comfort of the ball field or riding down the road as my husband drives. I don’t let time or place stop me – I take it on the road with me.

I wish for your biggest dreams to come true: don’t want for them, go find them. They already belong to you.

This article first appeared in the Winter 2014 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.

Click here to read the entire PDF version of the Using the Internet to Build a Dream: From Burnt Out Psych Nurse to Thriving Wellness Coach article.

Angela Brooks is a former burnt-out mental health nurse who is now a nurse educator, thriving business owner, and online marketing trainer. She quickly learned how to take her business “on the move” so she could have more time enjoying her family using mobile marketing. www.angelabrook.com.

Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs

MicroVideo Marketing

October 5th, 2014   •   no comments   
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marketingtoolboxIn 2013, the number of mobile devices exceeded the world’s total population.

An average home will now contain up to six internet-enabled devices. People, and their content, are constantly on the move.

Rich media, such as video, must therefore be accessible across a variety of platforms. It must load rapidly and run efficiently. For this reason, short video formats are rising to the forefront of marketing strategy.

If 2013 was the year for Instagram, 2014 will be the year for short video.” Dom O’Neill, Managing Director, Digit

Micro video

YouTube is the mecca for video sharing, and will continue to be so. Vimeo is an admirable alternative. However, applications such as Vine (6-second videos) and Instagram (15-second videos) now deliver easily administered micro video that is set to become a key element in future digital brand strategy.

2/3 of the world’s data will be video by 2017

Vine is an app from Twitter that helps you produce and share six-second videos very easily.

While many companies attempt to create the next great viral video buzz, a successful SME strategy maintains an emphasis on quality over quantity. Generating a higher engagement rate than any other video medium throughout 2013, the 6 second Vine video, is well worth the attention of therapists and consultants seeking ways to attract new customers and promote loyalty among current customers.

Professional, yet authentic videos can efficiently and cost-effectively cater to consumers’ appetites for entertaining and useful content.

Creating successful marketing micro videos

It is important to keep audience interaction focussed, valuable and engaging. Content should be as visually appealing and authentic as possible. As the Vine site itself suggests; ‘Create short, beautiful, looping videos in a simple and fun way.

Think about creating a video teaser to promote longer downloads, blogs or articles. Alternatively, use them to promote your brand and draw potential new customers back to your website. Create ‘how-to’ video content to demonstrate thought leadership, build reputation and raise awareness of relevant issues and how they might be solved.

You must deliver a clear message within the tight timeframe. By applying Time Lapse, you have the opportunity to capture a greater number of story elements in a rapidly executed flow. Think about highlighting the benefits your services bring.

Try to put yourself in the position of a potential customer. What will peak their interest? What is important to them? Make every second count. Try to be original and show personality. Tailor your message to your target audience in as fun a way as possible.

Craft content to match a call-to-action. Ask yourself: What do you want your audience to do after they watch the Vine and why would they do it? Will they feel incentivised to click on a link and find out more? Will they understand that something new is already available, or perhaps it is merely imminent and they should keep an eye out for further information?

As with Twitter, Vine can be searched using hashtags. So use them!

Five tweets per second contain a Vine link

Smart production

Plan your micro video story. You have six seconds. Use six storyboard boxes. Create sketches for each scene. Is each one different? Does each one last one second, or will one or more need longer?

Think about what you want to achieve, and how you can achieve it to best effect, before hitting the record button.

Natural lighting is most often used in Vine videos but you might wish to consider using light sources and light modifiers to create effects. Plan your lighting and framing. Apply the Rule of Third when framing your subject. Play with perspective and aim to maximise your video’s entertainment factor and appeal.

If you are applying time lapse (also referred to as stop-motion video), you will need to shoot your subject repeatedly, moving it subtly between shots, until you fill 6 seconds.

Vine videos replay in an endless loop. You can consider taking advantage of this by connecting the last and first shot, creating a seamless loop in the process. To do this, all you need to do is make the first and last shots the exact same scene.

Lastly, add a catchy title, relevant tags and a captivating description.

Share & promote

Distribution strategy is key to success!

Micro videos are easy to watch and share. The concept was created to enable easy delivery across platforms. So, once produced and published, don’t forget to share and promote your final results to widen your reach. Share a link from Vine on Facebook, Twitter, Pinterest and other social platforms. Don’t forget to include a link back to your company website. Embed your Vine video into the content of a blog. Don’t be afraid to share it several times to catch your fans and followers when they are online.

This article first appeared in the Winter 2014 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.

Click here to read the entire PDF version of the MicroVideo Marketing article.

Sarah Lawton is a UK based content marketer and social media expert. With a passion for communication, new technologies and top quality content, Sarah encourages SMEs to make the best use of both traditional and online solutions. For further information or advice, please contact: sarah@for-content.com

Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs

How Do I Start Using Technology in Counseling or Coaching?

September 27th, 2014   •   no comments   
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innovasionResearch has proven that technology can be helpful in counseling and coaching. Clients can gain personal insights and change that they could not have easily taken place without technology. But few have talked about how to actually get started. Most clients are already searching for the magic App that will solve all of their problems. They just don’t talk to you about it. Apps can help enhance the growth of your clients if you use them for specific aims in time limited intervals. But whether you’ve been watching from the sidelines or have just thought about using technology in your work, you may wonder how to get started. There are some boundaries to keep us in line, but a lot of opportunities to make a big impact on our clients.

Using Apps in Counseling or Coaching
It can be overwhelming when you hear about the many Apps or online therapy platforms and the many applications for their use. There are so many ways in which technology can help people in counseling or coaching. The best way to start is to think about how technology could assist one client with one problem.

Most Apps fall into a few operational categories.

1. Tracking behavior numerically by counting something I did, such as the number of times I did the new technique I just learned.
2. Reminding me to do something or not do something, like compliment my spouse, even though I don’t feel like it.
3. Capturing my thoughts about the fight I just had with my brother-in-law who really gets on my nerves.
4. Connecting with others, like texting my progress to my best friend.
5. Leading me to change my thinking and behavior by asking me questions about my current state and reminding me of what and how I need to change.

Consider whether your client would benefit from tracking, reminders, capturing, connecting or leading. I bet they could use all of them, but restrain your inner hero and just pick one. Then get specific about how often you’d like that information to be gathered or used and what you and the client would do with that output. With these clear objectives in mind, you can search for apps used for these purposes on the comparison site www.telementalhealthcomparisons.com/apps to find the app that fits your needs.

It can be both exciting and awkward to introduce a new idea to a client, especially if it is new to you too. It’s a bit of a risk to recommend an app or an online service because a bad experience on these venues could cause the client undue distress and harm your credibility. To get comfortable with making a recommendation, try the technology for yourself first. You may find a personal benefit which would make for a compelling story that would appeal to those you are helping. The trial will also help you discover operational challenges your client might encounter which could help prevent early abandonment of the idea. Keep in mind some basic limitations like – privacy, security, ensuring the client is really on board and if it is really useful for the client’s goals. Using apps for one of these purposes may be just what they needed to make that breakthrough.

Distance Counseling and Coaching
When you are ready to provide distance counseling or coaching and have already received training and credentials, the best way to start is by asking your current clients if they’d like to meet online. If you haven’t had training, it’s a very good idea as there are a number of risks and protocols that you need to know to create both great outcomes and to protect yourself from known legal and ethical risks.

If you need a jumpstart to get clients using your online services consider creating a 2-3 min video of yourself walking the client through the set-up, scheduling and session experience. Make sure the video looks really good as it will be used by the client to decide whether they want to see you or not. This video could be hosted on your website and link provided to every current and prospective client to consider. You could also have two computers set up in your office to demonstrate what it would look like at the end of a session, if the client is interested.

Talk to colleagues and ask if they are using technology and how.

Using technology in counseling and coaching will take a little effort, but it’s worth the effort. While most clients usually embrace technology in practice, it may take a few trials for you to become more comfortable with a new way of working. It may take a few trials before you get it right, but the benefits can truly be life-transforming.

This article first appeared in the Winter 2014 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.

Click here to read the entire PDF version of the Meandering through models of supervision and coaching article.

Jay Ostrowski is a Telemental health and marketing innovator with www.BehavioralHealthInnovation.com. BHI created www.telementalhealthcomparisons.com to help professionals choose technology. He lives in Charlotte, NC, USA.

Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs

Expanding Healing in a Virtual World

September 21st, 2014   •   no comments   
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Many of our colleaagues know that we have long been fans of avatar therapy. Since the early days of Online Therapy Institute, We have lectured and written about the concept of healing in a virtual world. In fact, the first issue of TILT Magazine~ Therapeutic Innovations in Light of Technology- featured an article about healing from childhood trauma utilizing tools in Second Life.

Now, several years later, we are expanding the concept of healing in a virtual world to include not just therapy, but coaching and energy healing. We offer several courses and certificates ranging from online therapy and online coaching to avatar identities and intuition. We also offer online Reiki courses so it only makes sense we create a safe and nurturing Reiki space in our virtual office.

 

secondlife-reiki

 

Yes, Online Therapy Institute continues to have a presence in Second Life, now along with divisions, Online Aromatherapy Institute and Online Coach Institute.

What does that mean? We continue to have a skybox classroom as well as a wonderful new building with an ocean view. Information will be placed throughout just as before- think of this as a 3-D website. We will have a gazebo, lotus pool, Reiki room, consulting room and a roof patio for contemplation, meditation, writing or virtual parties.  The lotus pool  area will be surrounded by essential oils information too.

The new build is still a work in progress but come on over and take a looksee! We have moved our location to Independence Island, a Second Life island owned and managed by Virtual Ability, Inc. 

Our new Second Life address:

http://maps.secondlife.com/secondlife/Independence/214/226/25

Not quite ready to for Second Life?

Dip your toes in on Facebook! We have two Facebook Groups that may be of interest to you!

Avatar Identities

Kybernetes Reiki

And of course, our Facebook Business pages-

Online Therapy Institute/Online Coach Institute

Online Aromatherapy Institute

.

 

For the love of…. Journals!

September 20th, 2014   •   no comments   
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Love of Books imageInternet Interventions

Editor-in-Chief: Gerhard Andersson

Internet Interventions is the official Journal of the European Society for Research on Internet Interventions (ESRII) and the International Society for Research on Internet Interventions (ISRII).

The internet is increasingly used for delivering interventions aimed at improving mental and physical health. Internet interventions — often self-guided or partly self-guided — have in the past proven effective in treating a number of psychiatric conditions, including among others: depression, panic disorder, social anxiety disorder, insomnia, as well as more general medical conditions, such as headache, back pain, tinnitus and smoking cessation.

Today’s increased focus on internet interventions can be explained by its global applicability, and cost efficiency. Technological advances allow for novel intervention components, such as user-friendly visual screening instruments, video-based exposure therapy, interactive role-playing, automated reasoning models, all lowering the help-seeking threshold.

The aim of Internet Interventions is to publish scientific, peer-reviewed, high-impact research on Internet interventions and related areas, such as:

• Intervention studies targeting the promotion of mental health and featuring the Internet and/or technologies using the Internet as an underlying technology, e.g. computers, smartphone devices, tablets, sensors.
• Implementation and dissemination of Internet interventions.
• Integration of Internet interventions into existing systems of care.
• Descriptions of development and deployment infrastructures.
• Internet intervention methodology and theory papers
• Internet-based epidemiology
• Descriptions of new Internet-based technologies and experiments with clinical applications
• Economics of internet interventions (cost-effectiveness)
• Health care policy and Internet interventions
• The role of culture in Internet intervention
• Internet psychometrics
• Ethical issues pertaining to Internet interventions and measurements
• Human-computer interaction and usability research with clinical implications
• Systematic reviews and meta-analysis on Internet interventions.

This article first appeared in the Spring 2014 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.

Click here to read the entire PDF version of the For the love of…. Journals article.

Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs

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